Over a century ago, brothers-in-law John F. Schaefer and Claude E. Hart bought a tire company in Akron, Ohio. In 1914, rubber and tires seemed like a good business to invest in, but the founders never expected that their tires would be considered some of the best on the market today. By the year 2000, Cooper Tire & Rubber Company Ltd. had over sixty manufacturing facilities in over thirteen international locales. Their success continued, when in 2013, they got a contract to offer Original Equipment (OE) to the Ford Motor Company for two of their models. Cooper tires carry a reputation with them that the company strives to maintain. The company remains the thirteenth largest tire manufacturer globally, supplying diverse markets in Asia, Latin America, and Europe, in addition to the US and Canada. While they focus primarily on passenger tires and light vehicle tires, that doesn't mean they don't offer something for all customer types. However, their technological advancements in the field of customer comfort in passenger vehicles are on par with the industry leaders. In some cases, they even surpass the leaders in the industry. The company's ability to understand what customers like in their tires allows them to consistently outpace their competitors. Cooper focuses on providing value to its customers - a value it upholds to this very day.